Why We Built Klina

Finding someone you genuinely trust to clean your home shouldn't require a recommendation chain three friends deep, a leap of faith on a classified ad, or crossing your fingers on an unverified app listing. That gap — between needing help and being able to trust the person providing it — is why Klina exists.

The problem we kept running into

Home cleaning sits at an odd intersection: it's an intimate service, happening inside your home, often while you're not there, and yet it's historically been one of the least formalised parts of the home-services market.

So we built a marketplace where trust comes first

Every provider is verified before they ever reach your door — ID check, biometric face-match, background screen. Not a badge you can buy. A gate you have to clear.

Fair pay for pros. Real safety for you.

The same system that protects customers also protects providers — fair, on-time pay via escrow, and a platform built around reputation rather than the cheapest possible bid.

That's Klina: verified people, protected payments, and a standard for home services that was overdue in the UK market.

Quick answers

Q: Is Klina a UK-only company?
A: Klina is focused on launching across the UK first, building provider coverage and verification standards properly in this market before considering anywhere else.

Q: Who's behind Klina?
A: A small team focused specifically on solving the trust gap in home services — verification, escrow payments, and provider standards, rather than just another generic booking listings site.

We're building this properly, from the ground up. Join the Klina waitlist to be first in line.